Economy

The world economy will double by 2040.
Markets will become bigger and richer, and demand for services will grow.

The world economy is projected to double by 2040. In terms of purchasing power, China is ahead of the US. According to forecasts of economists, India took the third place of honor for the title of "global economic giant."

As the emerging markets are becoming larger and more rich, the demand for services is growing. This aspect forms the world markets: in 2010, emerging economies for the first time spent more resources on import services.

These long-term growth trends present many opportunities and challenges. China, India, Brazil and other emerging economies will become major consumer markets, and not only inexpensive manufacturing centers. And, if annual growth is projected at 2-5% in advanced economies, companies will have to look increasingly at other markets.

The growing trade in services is one of the areas that looks particularly promising. Limitations of natural resources, for example, related to energy use and climate change, will also increase the demand for new, more environmentally friendly technologies.

Good relations with local governments and regulators will also be crucial. And, in some cases, the best manufacturing centers may not be the largest consumer markets.

But emerging markets can be difficult places to do business. It is necessary to understand and adapt to local rules and customs. It is necessary to use the right strategy of entering the business and cooperate with the right partners.

But emerging markets can be difficult places to do business. It is necessary to understand and adapt to local rules and customs. It is necessary to use the right strategy of entering the business and cooperate with the right partners.